After months of local and regional competitions held at each of Guitar Center’s 214 stores across the country, the top six undiscovered drummers in the nation have been selected from a field of nearly 5,000 competitors. The six finalists will go head to head on Saturday, January 10th, 2009 at Guitar Center’s Drum-Off Grand finals in Los Angeles for a prize package worth over $45,000, as they perform in front of a capacity crowd at the historic Music Box at Fonda Theater.

Last but not least Guitar Center will posthumously honor the legendary drumming icon Mitch Mitchell (Jimi Hendrix Experience) along with living legends Nicko McBrain (Iron Maiden)

and Carmine Appice (Vanilla Fudge, Ted Nugent, Rod Stewart)

during the show, as they induct them into Guitar Center’s “Drum-Legends” Hall of Fame. Started three years ago, “Drum Legends” was created to acknowledge the contributions of many of today’s most legendary and iconic drummers. Guitar Center has dedicated a special section in their flagship San Francisco location to “Drum Legends”, featuring past inductees including Steve Smith, David Garibaldi, Alan White, Greg Errico and others.

For 20 years Guitar Center’s annual Drum-Off has been recognized by the music community as one of the most important platforms for unsigned talent, and a springboard to stardom for many seriously talented young drummers. Prior Drum-Off champs who have gone on to become successful pro drummers include Cora “CC” Dunham (Prince; Drum-Off ’02 Champ), Eric Moore (Bobby Brown, Sly and The Family Stone, Infectious Grooves, Suicidal Tendencies; Drum-Off ‘03 Champ), Tony Royster Jr. (Jay Z; Drum-Off ’95 Champ) and Thomas Pridgen (The Mars Volta), who became Guitar Center’s Drum-Off champion in 1993 when he was just 9 years old!

Like all Guitar Center music programs, Drum-Off is designed to provide developing artists with support-based opportunities that vastly improve the potential for their success as professional musicians. In addition to the incredible exposure these drummers receive from participating in Drum-Off, one lucky winner will also take home $25,000 cash, plus another $20,000 in gear, including a Roland TD-20 kit, and a custom designed drum kit by DW, Pearl, Gretsch, Tama, or Orange Country Drums as well as a drum, stick, cymbal, and drum head endorsement deals, be featured in Modern Drummer magazine, and in a Guitar Center ad campaign, along with a VIP appearance @ NAMM 2009 and shopping sprees with Levi’s, Converse and Guitar Center. A Monster Energy Drink endorsement deal is also part of the prize package, making the total prize package worth over $45,000. In addition, Sabian, Zildjian, Remo, Pro-Mark, Vic Firth, Evans and Rhythm Tech are all proud sponsors of Drum-Off 08.


This is an all-ages show. Tickets are $15 at www.TicketWeb.com

For more information on Guitar Center Drum-Off  ‘08, contact Girlie Action:

Pam Nashel Leto        212-989-2222, x111    pam@girlie.com
Kabeer Malhotra        212-989-2222, x123    kabeer@girlie.com
Sarah Avrin        212-989-2222, x118    sarah@girlie.com

About Guitar Center
Guitar Center is the world’s largest retailer of guitars, amplifiers, percussion instruments, keyboards and pro-audio and recording equipment. Our retail store subsidiary presently operates 214 Guitar Center stores across the U.S. We are also the largest direct response retailer of musical instruments in the United States through our wholly owned subsidiary, Musician's Friend, Inc., and its catalog and Web site, www.musiciansfriend.com. In addition, our Music & Arts division operates more than 100 stores specializing in band instruments for sale and rental, serving teachers, band directors, college professors and students. More information on Guitar Center can be found by visiting the Company's Web site at www.guitarcenter.com.

The Guitar Center logo is a registered trademark of Guitar Center, Inc. Other brand or product names may be trademarks of the respective companies with which they are associated.